How did you attract/address your audience?
Youtube added a new feature for video creators called annotations. Video Annotations are a new way for you to add interactive commentary to your videos. They can be used to add background information about the video, create stories with multiple possibilities and inform the audience of other aspects through annotations. You can literally write about about anything you want in the annotation which shows how viewers can see things whilst the video is playing. Here is a tutorial I found from Youtube explaining this:
Our film will consist of annotations relating to aspects such as genre conventions, use of music, similarities with other film. One annotation might expand upon the conventions we've used for the audience, whereas another might talk about the use of music and how it conforms to our genre. Also, we could post some information in the annotation about existing films which are similar to our own. This would be particularly useful if we were to create a pitch of our initial ideas and proposed treatments for the audience. However, for our final edited version of our film, we wouldn't want to include too many annotations because we wouldn't want them to overpower our sequence.
Our film was uploaded onto Youtube as a way of gaining feedback to see whether the target audience liked it and whether we included all of the elements to conform to our Thriller genre. There is an option for viewers to press either 'Like' or 'Dislike' which shows us whether they found it of interest or not. They can also post comments too, to provide feedback.